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  • Author Elizabeth

Elizabeth

23 Nov

in thanksgiving…

  • By Elizabeth
  • In Business Unusual, Points to Ponder
“I would thank you from the bottom of my heart but for you, my heart has no bottom.” ~Author Unknown It is impossible for me to reflect upon this holiday without thinking about how grateful I am for family,
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12 Nov

The Birthday Gift

  • By Elizabeth
  • In Business Unusual, Holidays, Points to Ponder
It’s my birthday and it was a gloriously warm and sunny morning for November 12 in Minnesota, so I decided to go for a walk and enjoy it. ¾ into my walk I found myself a nice park bench overlooking
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09 Aug

I care. And so I run. …for now

  • By Elizabeth
  • In Business Unusual, Fund Raising, Points to Ponder
I was reminded of some of my own stories from my mission trip to Moyo, Zambia last year after connecting with an organization that randomly began following me (The ESM Group) on Twitter called Three Avocados Coffee. Three Avocados is
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01 Aug

conducting business unusual

  • By Elizabeth
  • In Business Unusual, Fund Raising, Ministries, Points to Ponder
The ESM Group is passionate about conducting Business Unusual Attention potential donors toward My Team World Vision 13.1 Run: Please Save the Date! The ESM Group cordially invites you to our Supporter Appreciation Party A South African Wine
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02 Jul

Independence Day

  • By Elizabeth
  • In Business Strategy, Holidays, Points to Ponder
“In the truest sense, freedom cannot be bestowed; it must be achieved.” ~ Franklin D. Roosevelt How true is that!?! Throughout history we’ve proven that to ourselves. Our victories have all been labors of love (for country, for family,
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27 May

How does Memorial Day impact your opportunity for sales?

  • By Elizabeth
  • In Holidays, Points to Ponder, Sales and Marketing
Very little when it comes to service-based businesses, right? Why? Holidays like Memorial Day bring retailers the opportunity to run HUGE Memorial Day sales and promotions that can’t help but capture our attention. So why can’t professional service providers get
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16 May

the alignment between sales and marketing

  • By Elizabeth
  • In Business Development, Business Strategy, Key Differentiators, Points to Ponder, Sales and Marketing
Think of gears as a metaphor for alignment… Proper gear design is imperative in order to produce the desired result. The cogs (the teeth) must mesh and be precisely aligned in order to work in tandem. When alignment
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16 Apr

I know, right? Right on!

  • By Elizabeth
  • In Business Development, Business Strategy, Points to Ponder, Sales and Marketing
According to the Urban Dictionary, the latest hip phrases flying off our tongues are expressions of extreme agreeance meaning, “I feel you” or “I get it” and are used to affirm that you can relate to the preceding statement. But
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